{"id":2255,"date":"2020-02-06T16:03:44","date_gmt":"2020-02-06T15:03:44","guid":{"rendered":"https:\/\/lm-kommunikation.de\/portfolio\/elektro-napral\/"},"modified":"2020-02-17T14:40:30","modified_gmt":"2020-02-17T13:40:30","slug":"elektro-napral","status":"publish","type":"jetpack-portfolio","link":"https:\/\/lm-kommunikation.de\/en\/portfolio\/elektro-napral\/","title":{"rendered":"Elektro Napral"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-594\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/lmk_corporate_design_napral_head2.jpg\" alt=\"\" width=\"1196\" height=\"725\" \/><\/p>\n<div><span style=\"font-family: geometria; font-size: 24pt;\">A modern face for the new generation<\/span><\/div>\n<p><div class=\"two-columns-one\"><span style=\"font-family: geometria; font-size: 11pt;\">The challenge<\/span><br \/>\nElektro Napral is a medium-sized company in its third generation. Modernity and efficiency should now move into tradition. The desire was to stand out clearly from the competition and to show a kind of signal effect on the road.<\/div><div class=\"two-columns-one last\"><span style=\"font-family: geometria; font-size: 11pt;\">The solution<\/span><br \/>\nThe new appearance is unmistakable due to its distinctive colour climate. The bold, bright yellow stripes are reminiscent of electric beams as well as the typical barrier tapes on building sites. The side cutter represents the role of the craftsman, especially that of the electrician. The typography is bold and serif. It emphasises the down-to-earth nature and tradition of the company. The unusual style of writing makes a reference to modernity.<\/div><div class=\"divider\"><\/div><\/p>\n<p><span style=\"font-size: 24pt; font-family: geometria;\">Corporate Design<br \/>\n<\/span><span style=\"font-family: geometria;\">Logo, Stationary, Vehicle Fleet, Banner, Website<br \/>\n<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: geometria;\"><code class=\"plain plain\"><div class=\"two-columns-one\"><\/code>\u00a0<\/span><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-597\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/napral2.jpg\" alt=\"\" width=\"540\" height=\"381\" \/><code class=\"plain plain\"><\/div><div class=\"two-columns-one last\"><\/code> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-598\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/napral3.jpg\" alt=\"\" width=\"540\" height=\"381\" \/><code class=\"plain plain\"><\/div><div class=\"divider\"><\/div><div class=\"two-columns-one\"><\/code> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-701\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/lmk_corporate_design_napral_fuhpark1.jpg\" alt=\"\" width=\"540\" height=\"380\" \/><code class=\"plain plain\"><\/div><div class=\"two-columns-one last\"><\/code><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-600\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/lmk_corporate_design_napral_fuhpark.jpg\" alt=\"\" width=\"540\" height=\"380\" \/><code class=\"plain plain\"><\/div><div class=\"divider\"><\/div><\/code><\/p>\n<p style=\"text-align: center;\"><code class=\"plain plain\"><\/code><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-596 aligncenter\" src=\"https:\/\/lm-kommunikation.de\/wp-content\/uploads\/2018\/01\/lmk_web_napral4.jpg\" alt=\"\" width=\"540\" height=\"381\" \/><a href=\"http:\/\/napral.de\/\"><span style=\"font-size: 16pt; font-family: geometria;\">napral.de<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A modern face for the new generation Corporate Design Logo, Stationary, Vehicle Fleet, Banner, Website napral.de<\/p>\n","protected":false},"author":2,"featured_media":1954,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"jetpack-portfolio-type":[30,38],"jetpack-portfolio-tag":[35,32,36],"class_list":["post-2255","jetpack-portfolio","type-jetpack-portfolio","status-publish","format-standard","has-post-thumbnail","hentry","jetpack-portfolio-type-corporate-design-en","jetpack-portfolio-type-mixed-media-en","jetpack-portfolio-tag-concept","jetpack-portfolio-tag-corporate-design-en","jetpack-portfolio-tag-webdesign-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Elektro Napral 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The challenge - to develop a\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/lm-kommunikation.de\/wp-content\/uploads\/2022\/11\/lmk_dai_journalreihe.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/lm-kommunikation.de\/wp-content\/uploads\/2022\/11\/lmk_dai_journalreihe.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/lm-kommunikation.de\/wp-content\/uploads\/2022\/11\/lmk_dai_journalreihe.png?resize=525%2C300&ssl=1 1.5x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio\/2255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio"}],"about":[{"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/types\/jetpack-portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/comments?post=2255"}],"version-history":[{"count":1,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio\/2255\/revisions"}],"predecessor-version":[{"id":2434,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio\/2255\/revisions\/2434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/media\/1954"}],"wp:attachment":[{"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/media?parent=2255"}],"wp:term":[{"taxonomy":"jetpack-portfolio-type","embeddable":true,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio-type?post=2255"},{"taxonomy":"jetpack-portfolio-tag","embeddable":true,"href":"https:\/\/lm-kommunikation.de\/en\/wp-json\/wp\/v2\/jetpack-portfolio-tag?post=2255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}