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News >> Corporate Design
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News >> Poster series

design processes
translate identities authentically
develop continuity

Design is a process. And this process begins for companies,
organisations or projects with many strategic questions:
Where are we and where do we want to go?
With whom do we want to communicate?
Which qualities do we possess?
The answers determine the direction,
and it is to visualise these.
During which a constant dialogue is essential with all involved.

My passions consists of developing individual concepts from these processes -
a visual language which connects information and emotion,
while remaining simple, clear and authentic.
When applied in the most varied media
it leaves an enduring, persistent impression.